VEUVE CLIQUOT - SolAIRE

April 2022

In celebration of Veuve Clicquot’s 250th anniversary, the brand contracted Karl to participate in a new campaign called Solaire. This campaign aimed to celebrate optimism and finding sunny inspiration through everyday experiences and opportunities. I created a video. I shot the campaign across Los Angeles, making use of complementary warm and cool hues to invoke a sensation of adventurous happiness. The result was a series of joy filled imagery and video that perfectly addressed Veuve Cliquot’s needs